9 of 10 businesses caught with pants down by inflation

Small business owners are seeing increased marketing cost due to inflation. Over 80% of customers have reduced spending. Businesses must find more cost-effective ways of marketing. Privacy policy changes at Google and Apple have forced businesses to manage their own data.

This change creates a unique opportunity. The only way for a business to compete with the rising cost of marketing in this inflationary period is to collect its own data. Using owned data increases marketing effectiveness. Reduces marketing cost.

Inflation Rate (CPI) Yearly 2020-2022

Without a system for collecting and using owned data, businesses will struggle to be profitable. Learn how to protect your business’ marketing budget from inflation

No matter if you think the ressesion will happen sooner or later the one thing that you can be sure of is that as the talk of the ressesion happen

United States: Inflation rate from 1990 to 2022

No matter if you believe the recession is happening now, later or never.

The one thing you can be sure of is that businesses all around the world are concerned about what happens when people THINK a recession is coming. 

Having the right system for your marketing helps you reduce cost, increase data richness and increase profitability. 

The right system will make the marketing team look like rock stars while giving them less work and adding time back into their day to focus on other opportunities.

About The Author

Founder of Marketing Growth Strategy

Maurice Davis is a two time published author, with his first book Amazon Best Seller in 2019. Maurice has over a decade of marketing experience with several degrees including a Bachelors in Finance and a Masters in Marketing.

Maurice has over 20 business and marketing certification which range from scaled agile, six sigma, copywriting, customer value optimization and much more.  

If you would like to learn more about Maurice please click the link to check out his LinkedIn.

Leave a Comment

Your email address will not be published. Required fields are marked *